Marketing Budgets aren’t just for the Fortune 500 Every small business owner needs to know how to build a marketing budget. The irony is that
Read moreCategory: Beach Street Business
Even at the beach we need to make a living. We believe we all are our own business, so we need to know what is happening in the world. In the Beach Street Business Section we take a look at businesses of all kinds. Those that make a difference in the beach life and those that are at the beach. A little bit about our thoughts of investing and you are welcome to share yours too.
Italian Steak House – Old School Style
Our general rule of restaurant evaluation is to order a beverage at the bar and see how the service starts. From there we use the restroom to wash for dinner and head to the dining room.
Read moreCan You Automate Sales and Create A Marketing Machine?
The big light beer company spends millions telling the world it doesn’t use high fructose corn syrup in it’s light beer. For a small company, a well written blog post and a few dollars spent on social media marketing can have the same impact. The trick to online marketing for a small business is knowing where to reach your customers.
Read moreOnline Marketing – SOHO Style
The key to success in online marketing for a small business is very easy, and yet so many get it wrong.
Read moreCBD Store – Is It The New Vape Store?
Last week in Huntington Beach there were four stores on Google maps. This week there are signs for four new stores opening within a month.
Read moreCryptocurrency, Is it real or virtual fiat money?
So were does all that leave us when there are three or more cryptocurrencies? No one knows, at least not at my level. Maybe there is someone at the top of the Cryptocurrency trading world that will decide when enough is enough. Or maybe not.
Read moreHope Marketing – Is It Your Game Plan?
Hope Marketing is the predominant method of marketing. The “send it and they will come” mentality has taken over most of the marketing world. Symptoms
Read moreSmall Business Marketing Minute
The Small Business Marketing Minute is hosted by Bourquin Group Partner Scott Bourquin. In this show, Scott brings you real tools that you can use to
Read moreIs Your Business Going Mobile? – Mobile Phone That Is.
Those sites are designed for users going mobile. If your information doesn’t match, chances are good that Apple Maps, Google Maps, Siri, Alexa and Google home won’t find your business.
Read moreDisneyWorld Kir Royale Anyone? We Have The Secret Ingredient!
If you have been to Epcot and enjoyed the Kir Royale, you probably forgot to ask for the recipe. Lucky for you I didn’t. The
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