Hope Marketing is the predominant method of marketing. The “send it and they will come” mentality has taken over most of the marketing world. Symptoms
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Small Business Marketing Minute
The Small Business Marketing Minute is hosted by Bourquin Group Partner Scott Bourquin. In this show, Scott brings you real tools that you can use to
Read moreOnline Marketing or Direct Mail, Which Is Better?
Cake Tahoe could use online marketing to connect to current customers and find new customers who are looking for custom cupcakes, ice cream or coffee in Truckee California online. They might even advertise custom cakes like the volcano cake. The two customers are very different targets. The key is to know your customers well enough to know which type of customer offers a better return on your marketing dollars.
Read moreHow To Market On Facebook For Free
With the explosive growth of Facebook, small business entered a whole new world of marketing.
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